The best store setup agencies in 2026
The agencies that build online stores from scratch — Shopify, WooCommerce or custom — ranked by auction, with every agency's numbers displayed publicly.
How this leaderboard works
Every position is an auction: store setup agencies bid real money, starting at €5, and the highest bid takes first place. No jury, no sponsored reviews — the leaderboard moves the second someone bids more. Clicks sent to each site are counted and public. The full rules.
Having your store built: what to scope
Before signing, scope the exact deliverable: platform (Shopify in most cases), customised existing theme or fully custom design, number of pages and templates, apps installed and configured, product and customer migration if there's an existing store, and who writes the content. Vagueness on these points is the first source of budget overrun.
The delivered store is only the beginning: ask what's planned for after — training your team on the admin, documentation, maintenance, and above all full ownership of the account, the theme and the domain name. An agency that keeps control of your Shopify account or your domain makes you captive.
What to compare
A store on a customised theme generally sits between €2,000 and €10,000; fully custom design goes beyond. Check: ownership of the account and the code, what the package exactly covers (basic SEO, transactional emails, tracking set up properly), deadlines with penalties, and a single point of contact during the project.
Frequently asked questions
How much does an agency-built online store cost?
On Shopify with a customised theme: €2,000 to €10,000 depending on customisation level and product count. A fully custom design or a complex setup (B2B, multi-store) goes well beyond. Offers at a few hundred euros deliver a raw theme with no strategy.
Agency or building the store yourself?
Shopify is designed so a founder can launch a first store alone — that's the best way to test an idea. An agency makes sense once the brand is validated and the stakes move to conversion, image and volume: professional rebuild, optimised funnel, business integrations.
What traps should I avoid in a store setup quote?
The three classics: an "all inclusive" package that doesn't list deliverables, mandatory monthly fees disguised as maintenance, and theme or domain ownership kept by the agency. Everything must be in your name from day one.
See also: Shopify · Acquisition / Ads · CRO · SEO